When doing Google SEO, there are several fundamental concepts you must understand.
First is keywords. Keywords are the words users type into the search bar, and they directly affect your website’s ranking.
Understanding user search habits and selecting the right keywords is essential for every SEO professional.
Content is key. Google places great importance on the quality and relevance of website content. If your content is useful
meets user needs, and provides valuable information, Google will reward your site with a higher ranking.
Therefore, your content should be in-depth, problem-solving, and original.
Next is backlinks. Backlinks are essentially recommendations from other websites.
Google views backlinks as a sign of your website’s credibility.
Having high-quality backlinks can significantly improve your website’s ranking.
User experience is another crucial factor. Website design, loading speed, and mobile-friendliness all impact user experience.
If users visit your site and find it cluttered or slow, they are likely to leave immediately, which negatively affects your SEO.
Finally, there is technical optimization. Elements like website structure, URL settings, and the robots.txt file all play a role in your SEO performance.
