But the reality is—many business owners spend a fortune piling up backlinks, only to end up penalized by Google or see no movement in traffic.
So, what’s the problem? The answer lies in one word: strategy.
Traditional SEO often focuses obsessively on ‘high-authority backlinks’ or industry relevance, only to end up
with a few dozen backlinks after three months of effort, while the ranking remains outside the top 20. Let’s be honest—
this approach is outdated! Look at the websites ranking in the top 3; none of them have fewer than tens of thousands of backlinks.
But here’s the thing: they don’t just spam links. They use a tiered strategy.
For example, they start by building a foundation with independent site backlinks (each guaranteed to be indexed and survive for over a year).
These links act like ‘anchor tenants,’ steadily supporting the site’s authority. Next, they use forum comment backlinks to scale up
starting with 10,000 links. Even if half get deleted, the sheer number of domains and low cost make the traffic sources appear ‘natural’ to Google.
Finally, they use private blog network (PBN) backlinks for a aggressive push, dropping 100,000 links to quickly boost indexing and keyword coverage.
One client of mine was previously fixated on ‘high-DA backlinks,’ spending $20,000 a month but failing to break into the top 10 for their target keywords.
After switching to a combined strategy, their backlink count jumped from 300 to 80,000 in three months
and their main keyword shot into the top 5,with organic traffic increasing by 200%. So, when it comes to backlinks, it’s not about ‘the more expensive, the better.’ The key is to scale boldly and mix strategically.”
